That’s Hurling Energy

Our new 2024 GAA ad 

Introducing our new TV ad, which showcases the wild spirit and potential within every county that makes the hurling championship such an integral part of the Irish sporting summer.

Not all energy is created equal, some energy can change everything. 

That’s Hurling Energy celebrates the unique energy in hurling that makes the game so great. The lightning-fast pace of the game. The skill of the players, honed over years and generations. The wildness of the sport with its physicality. The passionate thrill and intensity in the air at games. That potent spirit - that’s Hurling Energy. We're an instrumental part of it. ​

We want to use this platform to really celebrate and build an association with the unique energy and intensity that's integral to Hurling. At Bord Gais we're no strangers to Energy – it's in our DNA.  As proud sponsors, we’ve been here for all of it- for the last 15 years with our energy, spirit and passion.

Legends tour in Croke Park

The Legends Tour Series of Croke Park

Every year we give Rewards Club members the opportunity to attend a number of exclusive tours of Croke Park with a GAA legend.

Unmissable legends

Our Ambassadors

We’re very proud of our It's Anyone's Game ambassadors Joe Canning of Galway and Gearóid Hegarty of Limerick. 

Joe Canning in Croke Park

Joe Canning

  • Former Galway GAA Senior Hurler
  • Club: Portumna GAA
  • 2017 All-Ireland winner
  • 2017 Hurler of the Year
Gearoid Hegarty in Croke Park

Gearóid Hegarty

  • Limerick GAA Senior Hurler
  • Club: St. Patrick’s GAA
  • 2018, 2020, 2021, 2022 and 2023 All-Ireland winner
  • 2020 Hurler of the Year